Firstly, I would like to say that 2019 is going to be more focused on quality content as we know Content is the King. I am going to share some awesome ON-Page SEO Techniques To Rank On The First Page. To rank any website, the first thing you need is ON Page SEO Checklist that I will share with you all.
There are over 2 million blog posts written every day but very few are able to rank it on the first page. May be you are a good writer but what if Google does not like your writing. You won’t be able to rank your blog post If it is not SEO friendly. What I want to say is that There are million of bloggers out there but only few of them know about SEO.
What is SEO: – SEO is the process of optimizing the website to get a higher rank and to increase the visibility of the website on SERP(Search Engine Result Page). It’s an organic way to attract the more visitors from a search engine. There are 2 factors come in the picture when we talk about SEO.
1- ON-Page Optimization
2- OFF-Page Optimization
Today we are going to focus on On-Page SEO as it plays a vital role in ranking a blog post.
ON-Page SEO is the process of optimizing the web pages in order to rank higher on SERP. I would highly recommend you to use Yoast Plugin as it will help you to find out the mistakes on your blog page. It is the best plugin when It comes to check the on page errors.
Top 10 ON-Page SEO Techniques 2019
ON-Page SEO Techniques 2019 is similar to ON-Page SEO Techniques 2018.
1- SEO Title
SEO Title(H1 tag) plays the biggest role in ON-Page SEO. It attracts the visitors to click on your website as It tells them clearly about the topic. If your title is not good, you will loose thousand of visitors just like that. Make sure you use a long-tail keyword for your title as it is very specific. Your title must have the focused keyword in it.
your title length should be under 60 characters as google displays the first 50–60 characters of a title tag. Your title should be eye-catching and easy to understand. Your title is just like a cover page of your book. If people like your title, they will most likely read your article as well..
2- Meta Description(Meta Tag)-
You should write a very attractive and unique meta description related to your title. Make sure you use the focused keyword in it. Meta Tag shows up on SERP so it’s really important that you write it in a very good manner. Meta description length is up to 160 characters. If it’s more than that, google will not display it on SERP.
3- URL Structure-
URL Structure should be short, easily readable and have focused keyword in it. It’s also called the permalinks. You can try to avoid using special characters, symbols, brackets, commas, etc. within the actual URL.
The Example of good URL is – https://www.digitalbebni.com/how-to-rank-website-on-google-first-page/
4- Keyword Density-
You should keep the Keyword density between (2.0% – 3.0%). When a user types in any query, Google bot tries to fetch the most appropriate result to the user. That’s why It is really important to use your Keyword regularly throughout your text. Make sure it should not be keyword stuffing.
Let’s say my focused keyword is on-page seo but I am writing learn on-page seo techniques to rank on the first page. so this will be considered as an occurrence of the Keyword.
5- Image Alt Attributes-
When a google bot crawls the images in your post, it also checks if these images have an alt text with the keyword or not. It is important to add an alt text, as you provide users with a textual description of what’s on that image. Image Optimization improves accessibility and your chance of ranking in image search.
There is a saying “A Picture Is Worth A Thousand Words“. Images improve the quality of a blog post and makes it more attractive. Once you upload any picture in your blog, try out to put some informative text in alt text field. you can also try out WordPress Image Compression Plugins(WP Smush, ShortPixel, Kraken, ImageOptim).
6- Internal Linking-
Internal Linking is really important in On page SEO as Google follows links to discover the content on your
website. When you inter link your one blog post to another one, it also helps to boost your page ranking. By default, Internal linking always gives you a do follow link so that means link juice passes from one page to another page.
Let’s say you are getting good amount of traffic on one blog post but less traffic on the other blog post. Now you want your audience to visit the less traffic blog post. you can simply do the internal linking with the high traffic blog post. Make sure your inter link is relevant and makes sense to the audience. That’s the way you can move traffic from one page to another page.
7- Outbound Linking –
Apart from linking to your blog post, It’s important to add at least one do follow outbound link. It’s impossible to explain each and everything in a single blog post. If you find any website that is trusted, informative and relevant to your topic, you can link to that website so that a user can have a great experience.
You should try to add at least one do follow external link to every single post you write. This is recommended by Yoast Plugin. On top of that, We should give a credit to the other bloggers as well who are writing good content because they deserve it. Moreover we will expect the same thing from the other people. You can also choose to use a follow tag for the trusted websites and no follow for the spam and less trustworthy websites.
8- Write unique and Engaging Content –
As you may have heard “Content is the king”! That’s right! People will not stay longer if they loose interest in your blog post. Make sure, you give out the best content to your audience. It should be unique, easy to understand and engaging. Try to put the focused keyword in first 100 words of the blog post.
The best way to write a quality content in any niche is in-depth knowledge on that particular topic. You should be an expert in that particular field. You can gain the knowledge from the different different sources but make sure you don’t copy someone else. If you choose the niche as per your interest, you will not have a hard time writing a blog on the topic.
9- Use HTTPS –
In today’s world, Everyone is concerned about the security. People can not trust on the unsecured websites as they have an security issue. Google recommends to use the SSL cerificate(HTTPS). Let me also tell you that this is also one of the google ranking factor.
I am sure you don’t want to be penalized for not having HTTPS on the website. Moreover HTTPS shows the people that your website is secured and trustworthy. People can visit the website fearlessly and enter the credit card info. there.
10- Use LSI Keywords-
LSI stands for latent semantic indexing. LSI keywords are related terms when a user types in any query on
google SERP. LSI Keywords are not synonyms. LSI are the keywords that are very close to the focused keyword.
You should sprinkle the LSI throughout the article as It helps to boost SEO traffic and create more visibility and higher rankings in search results.
ON-Page SEO Tutorial
ON-Page SEO Tools:
SEMrush is the All-in-one Marketing Toolkit that will help you in ON Page and OFF page SEO. I’ll highly recommend you to try this out.